What is SEO, AEO and GEO?
SEO improves a website’s ability to be discovered and understood in search engines. AEO, or answer engine optimization, focuses on making information clear and directly useful for question-based search. GEO, or generative engine optimization, describes work aimed at improving the chance that useful website content is retrieved or cited in AI-powered search experiences.
Technical and on-page SEO
Our SEO work can include crawl and index checks, canonical URLs, XML sitemaps, robots directives, page titles, meta descriptions, headings, internal linking, image alt text, structured data, mobile usability and page-level content improvements.
AEO and AI search visibility
AI search does not require a secret markup language. Google states that its AI features use the same foundational SEO requirements as normal Search. That means important content should be available in text, pages should be crawlable and indexable, internal links should be clear, structured data should match visible content, and the website should provide useful original information.
Content and topical relevance
Search visibility grows stronger when a website answers real questions around its services. We build topic coverage around user intent, service details, comparisons, processes, FAQs and practical explanations rather than repeating the same keyword unnaturally.
How we measure progress
SEO is measured through impressions, clicks, indexed pages, query visibility, conversions and other business-relevant signals. Rankings can move for many reasons, so we focus on sustainable improvements rather than promising a fixed position.
What we can help with
- Technical SEO
- On-page SEO
- Keyword and topic research
- Content optimization
- Internal linking
- Structured data
- AEO and GEO planning
Frequently asked questions
Can SEO guarantee a #1 Google ranking?
No responsible SEO provider can guarantee a permanent #1 position. Search results change with competition, user intent, location, algorithms and many other factors.
Does AEO or GEO require llms.txt?
Google’s current guidance says special AI files or markup are not required for inclusion in AI Overviews or AI Mode. Strong foundational SEO and useful original content remain the priority.
